What’s stopping you? Using behavioural science to improve adoption of new thoroughbred industry standards
There are big strides being made in research within the Thoroughbred world all of the time, but how can we ensure that the new best practice standards identified in the literature are adopted by the industry? That is a question that the AgriFutures Thoroughbred Horses Program and applied behavioural science company Evidn are seeking to answer together in their new project, launched earlier this year.
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