Exotic Tropical Fruits and Vegetables

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This report outlines the potential for a category approach to market development for exotic tropical fruits and vegetables. A number of fruit and vegetable crops have been commercially emerging in Australia’s tropical regions in the past decade, providing traditional foods for ethnic consumers, potential new foods for the mass market, and diversification options for producers. A 2003 RIRDC Exotic Crop Review Workshop found that a ‘category’ approach to market development, supported by supply chain development, potentially offers some significant benefits to a number of exotic tropical fruit and vegetable industries.

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