AgriFutures Australia: steely focus on the future of Australian agriculture

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AgriFutures Australia has been announced as the new trading name for Rural Industries Research & Development Corporation (RIRDC), a statutory authority of the Federal Government established by the Primary Industries Research and Development Act 1989.

 

Building on the strong foundation set by RIRDC, AgriFutures Australia is forging a bold new path for Australia’s rural industries. By anticipating global trends, discovering new knowledge, harnessing new technologies, and investing in people, AgriFutures Australia is set to transform these industries to meet future challenges and opportunities.

RIRDC has made an important contribution to Australian agriculture over the past 25 years. Our new identity is a culmination of hard work from past Directors, employees, farmers and partners, whom without, we would not be able to take this next step.

With new headquarters in regional NSW, the AgriFutures Australia team has spent the last ten months reflecting on the opportunities and challenges facing the agricultural sector. It has emerged with a ‘clear and unyielding mandate’ to grow the long-term prosperity of Australian rural industries through research and innovation.

According to AgriFutures Australia Chair, Mrs Kay Hull AM, AgriFutures Australia is more than just a name change, it represents the organisation’s renewed purpose and direction.

“Our new name signals a distinct path for our organisation. We have upended our thinking to be proactive in the face of a rapidly changing environment, and to harness the many opportunities this presents to our organisation and the sector,” said Mrs Hull.

“AgriFutures Australia forges new frontiers for learning, pushes for greater collaboration across sectors, invests in new and emerging industries, harnesses new technologies and builds the capability of emerging leaders to deliver real on-farm benefits.

“It is such an exciting time to be in Australian agriculture and AgriFutures Australia is well placed to collaborate with rural industries to build a prosperous future.

“We’ve set our sights on transforming the rural industries we partner with to meet the challenges that lie ahead. Our new name reflects our place in agriculture, our national mandate and our steely focus on the future. We thank everyone for their involvement and contribution to date and look forward to working together to grow our future.”

AgriFutures Australia invests in research, leadership, innovation and learning to enhance the long-term prosperity of rural industries and communities across Australia.

Follow AgriFutures Australia on Twitter and Facebook @AgriFuturesAU

Media enquiries: Belinda Allitt, AgriFutures Australia, General Manager Communications & Capacity Building on 0429 598 965.

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